Jeff Comer – 3XP Tours – Pedal, Paddle, Pints
Podcast Summary: Exploring Buckeye Lake with Jeff Comer of 3XP Tours
Episode Highlights: In this lively episode of Cosmos and Commerce, hosts Michele and Janis chat with Jeff Comer, founder of 3XP Tours, about his journey creating unforgettable outdoor adventures around Buckeye Lake. Jeff shares his passion for bringing people together to experience nature through unique kayak and bike tours, complete with stops at local breweries and wineries. Here are some of the most captivating takeaways:
Key Takeaways:
- Origins and Inspiration
Jeff’s idea for 3XP Tours began in 2016 after an inspiring kayak brewery tour. Combining his love for Buckeye Lake and a knack for unique experiences, he envisioned “Paddles, Pedals, and Pints” – a venture he made a reality by 2021. Each tour reflects his vision to showcase Buckeye Lake’s hidden gems and foster community engagement. - Challenges and Lessons
As a part-time entrepreneur with a full-time job, Jeff juggles responsibilities and is committed to providing top-notch service even during the off-season. His biggest challenge? Time. His solution? Prioritizing, setting boundaries, and making every tour a unique, personalized experience for his guests. - Biggest Achievement
Jeff finds fulfillment in seeing people from across the region and beyond come to Buckeye Lake. He humbly acknowledges that visitors are drawn not just to his business but to the lake itself, a natural wonder that he promotes with pride. - Marketing Savvy
With a media background, Jeff leverages local partnerships and influencer marketing, working with Columbus foodie influencers and other out-of-state social media stars to attract new customers. His strategy proves effective, driving significant bookings and expanding 3XP’s reach. - Upcoming Projects
Always innovating, Jeff reveals a new self-service kayak rental kiosk coming to Buckeye Lake in partnership with the Ohio State Parks. The “kayak shack” will allow customers to scan and rent equipment right at the shore, with the potential for future expansion across Ohio parks. - Top Advice for Entrepreneurs
Jeff encourages aspiring entrepreneurs to research thoroughly, build solid connections, and embrace every stage of the journey. He also emphasizes that running a business requires a love for what you do, saying, “Put gasoline on the fire—go all the way!”
Lightning Round: Fun Facts About Jeff
- Pump-up song: Till I Collapse by Eminem
- Proudest accomplishment: 20 years of marriage and his work with Pickerington Schools
- Top piece of gear: A waterproof digital business card bracelet
Connect with 3XP Tours:
Ready to explore Buckeye Lake? Visit 3xptours.com to book a kayak, bike, and brew tour, a sunset paddle, or even a kid-friendly kayaking adventure. Plus, look out for the self-rental “kayak shack” launching in Spring!
Join the Cosmos:
Subscribe, review, and share this episode with friends who love adventure and exploration! Until next time—keep hustling, exploring, and enjoying those Cosmos!
